Our Passion
At Quarterra, we are passionate about food and agriculture.
We are passionate about the way that agriculture touches the lives of every single person around the world. Through the food we eat, the clothes we wear, and the fuel that powers our daily lives, we are all inextricably tied to the land.
We are passionate about the way that food brings people together. In addition to simple and necessary nourishment, food opens a space for us to both share familiar moments with loved ones and to explore new cultures.
We are passionate about the way that food and agriculture contribute to the economies of Latin America, as well as around the world. These industries provide countless jobs and revenues that support individual households and whole societies.
We are passionate about the way that the food and agriculture industries have built global supply chains that now stretch from the farm to the other side of the planet. With this interconnectivity comes opportunities for processors, traders, retailers, and ultimately consumers.
We are passionate about the way that food and agriculture can support development initiatives. When managed properly, these projects can help to reduce poverty and provide people across the world with a sustainable and dignified source of income.
We are passionate about the way that food and agriculture businesses can demonstrate best practices as environmental stewards. The intimate connection that these firms share with the earth makes them uniquely placed to preserve natural resources for years to come.
And, we are especially passionate about food and agriculture in Latin America. In this region, which already boasts a strong agricultural heritage and its own diverse array of flavors, we strive to build bridges that can promote innovative thinking and create connections for the betterment of the region and the world.
Global Imperative
We’ve all heard the statistics. Over the next several decades, humanity must resolve how to feed an additional 2 billion people. And this must be accomplished while operating under the constraints of a fixed land area, an increasingly complex economic context, and mounting environmental pressure.
Meanwhile, the rules of the game have shifted. Our world is more interconnected and interdependent than ever before. New technologies have opened the door for us to interact seamlessly with our global counterparts, creating new and exciting opportunities. It is no secret that cross border cooperation and investment will form the cornerstones of the future. Thinking globally has become more than just a catchphrase – it has become an imperative for success.
However, these opportunities arrive at a moment of heightened complexity. Rapidly evolving economic pressures are having a profound impact on market volatility. New initiatives must be viewed through a more discerning social lens than ever before. And political risk, if not properly managed, can threaten to unravel even the most solid business plan. As a result, even though the possibilities are obvious to many, few are able to successfully execute upon them
The future belongs to those who can learn to flourish in this new context. Global strategies will need to reflect, not only an organization’s objectives, but also the intricacies of the market. Business plans will now have to consider and address the challenges raised by both the market and the non-market environment.
Quarterra was founded to help our clients overcome the challenges of navigating this new context in Latin America. The firm leverages its extensive expertise to assist and enable the success of organizations and individuals from the food and agriculture industries that aspire to do business in this complex region. Quarterra offers fully customized consulting and information services to unlock investments and projects that will be beneficial both for the client and for the communities where they are implemented.
Quarterra Believes
That global sized challenges require global sized solutions;
That the ability to thrive in today’s world will be rooted in the ability to form functional, cross border partnerships that enable knowledge and resources to flow between geographies; and
That in no industry will it be more crucial to get this connection right than in food and agriculture.